If you're reselling custom can coolers (also called koozies) or lining them up for a client's event, your margin is set by two numbers: the per-unit price at your quantity tier, and what your market will pay. We publish the first number, the same table our designer uses at checkout. Here's the math from there.
Your cost side: the published tiers
Full-color printing on neoprene, standard 12 oz size, plus a flat $0.05/unit shipping (slim cans are $0.05 more per unit):
| Quantity | Per can cooler | Delivered cost per unit |
|---|---|---|
| 100 | $2.94 | $2.99 |
| 250 | $2.24 | $2.29 |
| 500 | $1.54 | $1.59 |
| 1,000 | $1.24 | $1.29 |
| 2,500 | $1.09 | $1.14 |
| 5,000 | $0.94 | $0.99 |
| 10,000 | $0.84 | $0.89 |
The margin math at common markups
Where you land depends on your market. Event exclusivity, design work you're adding, and turnaround all move the number. The arithmetic at a 1,000-unit order ($1.29 delivered) looks like this:
| Your price | Markup | Margin per unit | Margin on 1,000 |
|---|---|---|---|
| $1.94 | 1.5× | $0.65 | $650 |
| $2.58 | 2× | $1.29 | $1,290 |
| $3.23 | 2.5× | $1.94 | $1,940 |
| $3.87 | 3× | $2.58 | $2,580 |
Run the same math at your tier: the deeper the quantity break, the more room between your cost and a price that still looks great next to retail can coolers.
Fees you won't pay (that eat resale margin elsewhere)
Many suppliers quote a low unit price, then add art fees, plate or screen charges, proof fees, and inflated shipping at checkout, and every one of them comes out of your margin. Here the live preview is the proof, artwork placement costs nothing, shipping is the flat $0.05/unit shown above, and the checkout price is the whole price. Reorders rerun a saved design, so a repeat client doesn't restart the process.
For event planners: budgeting per guest
Client events price cleanly per head. A 150-guest event needs 150 can coolers at about $2.84 each. That's roughly $430 delivered, under $3 per guest for a favor that leaves with them. Round up to the next tier break when the count is close: at most breaks the extra units cost little and cover the plus-ones. Order 5–6 weeks ahead; production and delivery run 3–4 weeks, and express production at checkout ($30 for 100–199 pieces, $40 for 200–399, $50 for 400–749, and $60 for 750 or more) cuts that to 2–3 weeks. The rush guide has the details.
Ordering is self-serve
No trade account, no quote forms: design in the online designer (or have your client approve the live preview themselves), pick the quantity, and check out. The full price list with magnet add-on pricing is on the custom can coolers page, and the deeper cost breakdown is in our can cooler cost guide.
